Welcome to the first article in my blogging category. The first step in setting up a perfect blog is to choose a domain name. It may sound simple to pick a website or a blog name however, let me assure you, it’s not easy as it looks. Choosing a domain name is the toughest task when setting up a blog or a website. I took a lot of time to finalize my domain name. My first blog was a failure. However, it taught me so much when it comes to blogging. In this article, I would take you through 10 tips for choosing a perfect domain name for your blog or website. There are ways to this, like e.g. stuffing keywords in your domain name. Also, we are going to take a look at how to choose a domain name extension for your website.
Choosing a domain name is like giving a name to a new business. You should put in a lot of thought and consideration before finalizing the domain name. “That’s what I did before I came up with Shutterholictv.com“
10 tips for choosing a domain name for your website
Should be easy to type
The name for your blog or your website should be an easy word or phrase. I do not recommend using slang or short forms as this might confuse your users. E.g. use of “u” instead of “You”. Basically, do not use slang. Keep the words simple and catchy. Use those words which are easy to pronounce and spell. Easier the domain name easy it is to find for your clients.
A short domain name is easy to remember
Make sure that your website name is short and easy to remember. The longest name in the history of the internet is
http://www.theofficialabsolutelongestdomainnameregisteredontheworldwideweb.international/ . I doubt if anyone will care to remember this or type this. Short website names are easy to remember and your user will tend to remember you. The issue with keeping long website names is that your clients might make a spelling mistake and you will lose out on incoming traffic.
Use keywords in your name
Try to make use of keywords in a domain name. For e.g., if you are trying to make a tech blog, use technology-related keywords in your domain name. However, this is of less relevance now. You get traffic when you use keywords specific to your business but not if the content is poor on your web blog. Check my SEO Section for more details. EMD or better known as exact domain match was something that webmasters exploited, however, Google now pays more attention to content rather than a website name with an exact keyword in your domain. However, I still, recommend this to do as a name can be more user engaging and boost interest in your specific niche.
Use your location
Imagine a website name that tells you exactly where you are doing business from. Suppose if you have a catering business based out of let’s say Delhi. A domain name like delhicaterrers.com would do wonders for you. This would get a lot of traffic from your city, the leads will be defined as people who are looking for a catering business in Delhi will eventually end up coming to your website.
Do not use numbers of any special characters
If you use a number or a hyphen it might confuse your audience. Who knows if you have spelled the number or just included a digit in your website name. Do not use any special characters or a number in the name you are selecting. This will confuse your users and you will end up losing a lot of incoming traffic.
Think out of the box
There are billions of domain names registered. Not everyone gets the attention they want online. Try to be picky, selective, and catchy when naming your website or blog. People tend to forget the boring names and stick to something which can be remembered easily. Do you want to buy a domain, check out these attractive deals on Namecheap.com at just 99 cents.
Research a lot before purchasing a name
Before committing to purchase research the name you have in your mind. A lot of people had to go through legal stuff as they purchased a domain that was copyright, trademarked, or being used by another company. Ensure that you spend at least a week on the research.
How to choose a domain name extension .***
We all know how popular is the .com extension. Almost all big brands and businesses have a .com domain. However, with more people coming into the website business there was a need for more extensions. How to choose a domain name extension? A lot of folks make mistakes here. These days you get a lot of extensions that belong to your niche. E.g. if you are a photographer you can take .photography as an extension. Similarly, there are other extensions like .edu, .org, .biz, etc. let me list a few of the domain extensions and their popular user group. I personally prefer a .com extension always.
- .co: an abbreviation for company, commerce, and community.
- .info: informational sites.
- .net: technical, Internet infrastructure sites.
- .org: non-commercial organizations and nonprofits.
- .biz: business or commercial use, like e-commerce sites.
- .me: blogs, resumes, or personal sites.
Protect your business
It is recommended that you buy all the domain extensions for your business. For e.g. consider you have a domain by the name of shutterholictv.com, which you do not. lol! I recommend buying .com, .in and other searched extensions. This way even if your users type in the wrong extension you won’t lose out on traffic.
Catchy domain names sell out quickly. Make sure to act fast and purchase the domain name which you selected. With a frenzy of users trying to purchase the domain name. If you’re having trouble finding an available name, domain registrars like GoDaddy will suggest alternate names during your domain search to help you find the perfect domain name.
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Check out my blogging YouTube channel. The video below has step by step instructions on tips for choosing a domain name.
If you have any questions related to choosing a domain name please leave them in the comments below. I would love to get back to you ASAP.